I'm a creative director,
strategist and world builder.

I'm Leigh Pearce, founder of FUZZ, with over 25 years of experience helping brands, studios and founders turn ambitious ideas into clear creative direction.

I help brands define what makes them distinctive, then bring that idea to life through strategy, storytelling, design and original IP. I enjoy solving complex creative challenges with simple, memorable ideas that connect with people.

For eight years I co-ran Lolly, an animation studio, where I led creative direction, strategy, concept development and the studio's visual style. Working alongside a production partner, I translated complex briefs into engaging work for clients including Fanta, Discord and the World Health Organisation.

Today, FUZZ focuses on creative strategy, brand thinking, storytelling and original concept development.